Coca-Cola has a long and rich history with Christmas, marked by its iconic advertising campaigns. These marketing efforts have not only boosted Coca-Cola’s visibility but also significantly influenced Christmas iconography and traditions worldwide. Learn more about the brand’s influence on the holiday and discover popular collectibles that make great nostalgic gifts for fans!
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Coca-Cola’s Influence on Christmas
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Santa Claus
Coca-Cola is credited with popularizing the modern image of Santa Claus as a jolly, bearded man in a red suit. This image was crafted by artist Haddon Sundblom, who began illustrating Santa for the brand’s advertisements in 1931. Sundblom’s depiction of Santa became immensely popular and solidified the contemporary image of Santa Claus that we recognize today.
Polar Bears
The Coca-Cola polar bears first appeared in a French print advertisement in 1922, but they became a staple of the brand’s holiday advertising in 1993. The animated commercials featured polar bears enjoying bottles of Coca-Cola in a snowy, festive environment, often accompanied by the slogan “Always Coca-Cola.” These ads have become synonymous with Coca-Cola’s Christmas marketing.
Christmas Truck
Another iconic symbol is the Coca-Cola Christmas truck, which first appeared in TV commercials in 1995. The illuminated red truck, often accompanied by the “Holidays are Coming” jingle, has become a recognizable sign of the holiday season.
Christmas Collectibles
Coca-Cola’s advertising efforts have had a lasting impact on holiday marketing and the visual culture of Christmas, making its brand closely linked to the season. Collectors of the brand’s Christmas products often seek out a variety of items that capture the brand’s festive spirit and historical significance. Some popular collectibles include:
1. Santa Claus Advertisements and Figurines
Advertisements: Vintage advertisements featuring Santa Claus, especially those illustrated by Haddon Sundblom, are highly prized.
Figurines: Collectible figurines and ornaments depicting the classic Coca-Cola Santa are popular items.
2. Polar Bear Merchandise
Plush Toys: Soft toys and plush versions of the Coca-Cola polar bears.
Figurines and Ornaments: Decorative items featuring the polar bears in various holiday-themed settings.
3. Christmas Bottles, Cans, Glasses & Bottle Caps
Limited Edition Bottles: Specially designed Christmas bottles and cans, often with festive packaging.
Vintage Bottles: Collectors often look for older bottles with unique holiday designs or labels.
4. Christmas Trucks
Model Trucks: Scale models of the Coca-Cola Christmas truck, often featuring lights and other festive details.
Decorative Items: Items like snow globes or ornaments featuring the iconic red truck.
5. Holiday-Themed Tableware
Plates and Mugs: Christmas-themed plates, mugs, and other tableware featuring the brand’s logo and festive imagery.
Serving Trays: Collectible trays with holiday designs.
6. Advertising Posters and Signs
Vintage Posters: Original advertising posters from past Christmas campaigns.
Reproduction Signs: New signs made to look vintage, featuring classic holiday advertisements.
7. Ornaments
Christmas Tree Ornaments: Various designs, including miniature bottles, polar bears, and Santa Claus.
More Fun & Unique Coca-Cola Merchandise
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These collectibles not only capture the nostalgia and charm of Coca-Cola’s holiday marketing but also serve as cherished decorations and keepsakes for fans and collectors alike.